Tana Studt believes being healthy shouldn’t have to be expensive. That is why she offers her health and beauty products at a price everyone can afford, while taking care of the environment, too.
Tana and her sister-in-law started Tanda Naturals in 2014. They were helping with her mother-in-law with her business, when they decided to go into business for themselves.
“We both knew a lot about natural products from helping my mother-in-law, and I thought it would be a great way to make extra money,” said Tana.
The two women started out selling their products at the Hiawatha Farmer’s Market, and branched out to the Cedar Rapids Downtown Market.
“I was hesitant to try it, because it was intimidating, with so many people, but I decided to just go ahead and do it,” she said. “We signed up that first year in April, which is considered a little late, but were lucky because a few people vendors backed out. We’ve been doing the farmers market every weekend during the summer since.”
Tana, who lives in Hiawatha with her husband, Alex, and two children, said that though Tanda Naturals offers a variety of products, two particular items seem to take turns at being the most popular.
“Our magnesium lotion and deodorant are the best-sellers,” she said. “Of course, everything we sell is 100% natural and does not contain any synthetic ingredients or fragrances. We have a lot of other items that are popular, but those are the two biggest selling items.”
Tana started Tanda Naturals with just a few products, and now covers several shelves in her kiosk at the farmers market with her essential oils and sprays, bath bombs, natural cleaning products, magnesium lotion, all-natural lotion bars, natural eye and face creams, Ouchie Salve, Burn Out! Sunburn spray, Quit Buggin’ Me – natural bug spray and much more.
When Tana isn’t helping her customers at the farmers market, she is helping her clients at Benefits Solutions in downtown Cedar Rapids.
“I enjoy helping people,” she said. “Whether it’s at work, or helping people stay healthy, it’s what I love to do.”
Tana said the markets can be a lot of work, but said she can always count on her husband and daughter, Brooklynn, to help out.
“Alex is instrumental in helping with all of the market and vendor shows, along with making several of the products, and Brooklynn helps man the booth at every market, so I get a lot of help,” she said.
The last three Downtown Farmers Markets will be held Aug. 26, Sept 2 and 16.
For more information, call Tana at (319) 431-254 or email her at email@example.com. A complete list of products can be found on Tanda Naturals’ website.